After successfully selling hundreds of homes in the area, I can tell you with confidence what works and what doesn’t to get your home sold for the best result:
FACT #1:There is no substitute for proven aggressive marketing on your home. Effective marketing calls out to the buyers most qualified to buy your home. The right marketing on your home will say the right things, be in the right place at the right time, and compel qualified buyers to pick up the phone to find out more. The process of attracting buyers to your home cannot be left to chance. The exact words used to promote your home are critical. Our advertising is so effective that, at any one time, we are working with a database of over 300 qualified buyers.
FACT #2: According to Real Estate consultant Bernice Ross, a lower commission does not guarantee you will net more on your homesale. There is a “Big Lie” in real estate. t’s the lie that reducing the commission always results in more money for the seller. Nothing could be further from the truth. Virtually all sellers want to obtain the highest price possible for their property. No matter what you are selling, maximum exposure to the marketplace is the critical factor in achieving the highest price possible. Companies and agents who cut services in exchange for taking a lower commission often cost clients much more than the extra one to three percent they save in commission. Depending on price, the cost can be tens of thousands of dollars.
FACT #3: There’s a big difference between just selling your home, and getting your home sold ‘right’. There are many things to do to get your home sold for the best possible result. An agent who operates all by themselves really has to hustle to make it all happen the way it should, and it’s tough for a ‘lone wolf when s/he’s juggling more than one listing. Most likely, important details will fall through the cracks. I know this from experience because I used to be a one man show. But, just as doctors, lawyers and other professionals hire assistants to handle the small but important details that do not require their expertise; I also pioneered this same process in my Real Estate business and thus have an excellent Team to ensure that you are always our top priority, and that we are never too busy to address your needs.
FACT #4: Listing a home for an unrealistically high price almost always results in an unrealistically low selling price. The price a home sells for is subject to the law of supply and demand. When a home is priced too high vs. comparable homes in the area, prospective buyers won’t bother to view it. Why? Because they are able to view other homes with similar features that are listed for a lower price. As a result, the home that is listed too high sits on the market for a long time causing prospective buyers to assume there is something wrong with it. In order to get things moving, a price reduction is often required, and in the end, the home can end up selling for much less than it would have if it had been priced correctly in the first place.
According to a recent survey by the MLS, 28% of all homes did not sell with the agent the sellers chose to list with the first time. Unfortunately many of these same sellers failed to sell their home again when they relisted with the same agent. This has led to lost income for these home sellers.
It will cost you nothing to discuss this sale with us, but not calling us, according to the survey referred to above, it could be hazardous to your bank account.
3 IMPORTANT DETAILS
1) We GUARANTEE, in writing, that your home will sell at a price acceptable to you, GUARANTEED or we will buy it! No Gimmicks. It is all in writing.
2) We’ve copied and pasted a screen shot of our Buyers-In-Waiting database as proof that we can make such a bold guarantee as we have.
3) These are buyers that have registered with us and want to buy homes. Because we have so many well qualified Buyers you get more money in less time and with less hassle!
To discuss the sale of your home call us today at 904-500-7445.
There is a difference in real estate agents, the services they provide and the results you get. You owe it to yourself to see first-hand the difference that can benefit you.
SELL FOR MORE We sell our listings for 2.7% more in sales price. This means real dollars in YOUR pocket.
26% MORE LIKELY TO SELL We sell nearly 98% of our listings compared to the average agent who only sells 72% of their listings. Don’t take the chance with the average agent’s track record.
SELL FASTER Per MLS, the average agent sells a home in 39 days while The Phil Aitken Home Team average time for selling a home is only 7.4 days!
If you look closely you will notice that we have over 3,325 home buyers looking for a home in your area AND 300+ of them are High Quality Home Buyers that need a home ASAP. Within 72 hours of listing your home for sale, we will activate a “Search and Match” of your home features to the buyers in our database. We are so confident of selling your home at your price, that we guarantee it in writing.
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WHAT OTHERS SAY ABOUT US:
14821 DURBIN COVE WAY “Expired” with another agent after being on the market for 154 days. Phil listed the property and had an “accepted offer” within 6 days & Closed!
7022 CRISPIN COVE DRIVE “Canceled” with another agent after being on the market for 200 days. Phil listed the property and had a FULL PRICE “accepted offer” within 3 days & Closed!
8826 TIMBERJACK LANE “Expired” with another flat fee / do it yourself broker after being on the market for 106 days. Phil listed the property and had “Multiple Offers” in a matter of days!
8824 YORKSHIRE COURT “Canceled” For Sale By Owner after not being able to sell the home. Phil listed the property and had an “accepted offer” within 1 day & Closed!
11983 CANEY LANE “Canceled” with another agent after being on the market for 111 days. Phil listed the property and had an “accepted offer” within 1 day & Closed!
We had very specific criteria for a home and it was not easy to find. Phil took his time and worked with us, showing us as many houses as needed until we found “The Perfect House”. Phil was very patient, stayed on top of communication, and always answered all of our questions. His attention to customer service makes him stand out from other realtors. I highly recommend Phil Aitken! The next time we are in the position to buy or sell a home, we will be going back to Phil!
tdeadman
Phil is masterful at the art of selling homes. He uses his excellent knowledge and the skills of his staff to pull it all together. Professional pictures, getting the listing on a ton of online sites for max exposure and a ton more. He will help you get your house ready for the market, so you appeal to the most buyers. We had 40 people come to our one and only open house. Multiple offers came in and the house was sold. I chose Phil because he has integrity and is honest with me. His team was easy to reach and were checking on us through this whole process. I would use Phil and his great team again without hesitation!
eandm87
Phil did a great job giving insight into what buyers want in a home and his recommendations about getting the house ready was spot on. His knowledge of how to market the house online got us tons of views and ended up getting our house sold after only 24 days on the market.
kithentz
Phil and his team sold our house in 1 day. They followed up with great professionalism and kept us informed of all the progress right up to closing and beyond. Office Manager, Susan, made sure all paperwork was done in a timely manner right up to making sure the wire transfer of funds for the sale of our house was accomplished.
My wife and I are very happy that we chose Phil Aitken and his team to help us get our house ready for showing and sale. We highly recommend Phil Aitken to anyone needing to buy or sale a house.
user8589864
Phil orchestrated selling our home flawlessly. It was clear that he took personal interest in our needs and worked with us to ensure we were making the right decisions for us, first and foremost.
Even though he was working with several other clients at the time, he was always available to answer our questions and returned phone calls within minutes, even after closing.
It was a pleasure working with a true professional and person of integrity. We will most assuredly request his assistance when we are ready to purchase another home.
S. Chris Ryczek
I can say without any reservations that the Aitken team was nothing short of perfection. Matt was extremely patient and professional throughout the entire process. I would recommend Matt and his team to anyone who is looking to buy their next home. We have not just found our next house, we have found our home. Thanks to Matt and his team!
nbrennock
The professionalism, competency, knowledge and efficiency of working with Phil Aitken and his team were exemplary! We had a short timeline to work with and he rallied his team together and made us feel like we were the most important customer they had. They stayed connected with us every step of the way! As things closed out we were delighted to see the Welcome sign in front yard announcing our arrival into the neighborhood. If you are looking for a realtor that that is first class we recommend Phil Aitken and his team!
Victoria Hoch
It has been a pleasure working with Phil. We were unsure about the housing market and how much our home was worth. Phil did an outstanding job of providing detailed information on both the value of our home and showing us several options for a new home. Again it has been a pleasure working with Phil.
evarnes
I had such a great experience with Phil Aitken. Kelly Secaur is simply outstanding. She is very responsive and helpful. I bought a home while residing in another state. She made the process seamless from browsing the properties to showing and every step afterwards. I am extremely satisfied and would definitely recommend her and Phil Aitken.
user6910724
Phil is very knowledgeable and helped make the entire home selling process easy and enjoyable. Because of Phil, we listed our house earlier than originally thought which was the best thing we ever did because it helped our house get sold. Thanks again Phil for helping us get our house sold!!
italygirl0623
Phil’s team approached us with a plan to sell our home. They understand that presenting the house online creates the most demand to see the house. As a result, we received an offer within 2 weeks of the house being listed. I recommend them!
zuser20170522182108579
Phil was data driven and direct. When we initially sat down with him, he had done all the research to present a solid picture of what we could expect.
He walked through our home and made solid suggestions, all of which helped us make the home more marketable. Phil helped me let go of emotional attachment, and approach selling my home as a business transaction.
Phil connected us with all the right people to make the process as smooth as it could be.
He's straight to the point, professional, and driven by the same goal, to sell our home.
At the first visit Phil gave us a timeline, and his expectation on our selling price, he was dead on with both predictions.
nmzcoupons
The Phil Aitken team were the best. It was interesting to see how the buying/ selling divisions culminated in the successful marketing of our homes. My wife and I were very pleased with their efforts and expertise. They were on top of everything that needed to be done in the transaction. Very professional . The whole team works together and gets things done.
theschalls56
It is rare today to find someone who under commits and over delivers, but that is exactly what the Phil Aitken team did! I found Phil, and his team, to be extremely knowledgeable, insightful, and on top of the entire process. He explained the process up front, did great analysis of our property, and gave exceptional advice all along the way. Phil kept his cool when others do not, and conducted himself as a true professional at all times. Without reservation, he has my highest recommendation, and I will use the Phil Aitken Team again should I have the need.
Ms. Baldwin
Phil and his team were wonderful to work with. We got the best from advice from Phil, and as a result sold quickly for our asking price! Phil ensured the entire process went smoothly, which was especially important to us since we were living on the other side of the country at the time!
AHKeeley
My experience with Phil is comfortable but professional. He does what he says he will do and when he says he'll do it! It's such a refreshing in this day and time as many people have forgotten how to follow up. In real estate, follow-up with details is vital and I'm happy to refer people to Phil as I know he will treat the client with respect and make me look good!
Karen2328
The team at Phil Aitken was such a great help in finding us out first home. As first time home buyers, we were very nervous about the process but they made us feel supported and informed every step of the way. My husband is also active duty and deployed and they were so flexible helping work with us across three different time zones and going to houses and sending videos so my husband felt like he could be there in person. Highly recommend them for buying or selling in the future!
John Parsons
After working with many high-quality, professional realtors, The Phil Aitken team has truly changed the way I think about the process of home buying. This team will make you feel like you are their only client and will work hard to make sure you get everything you are looking for in your search for the perfect home. In a competitive market, we were able to go from deciding to buy, to being under contract for a home in about a week - that's what I call efficiency! This team truly does everything right and it would be a mistake to go with anyone else.
kennyroberts96
Working with Phil during our home buying experience has been nothing but stellar. We learned a lot from him through the process of buying our first home. I would recommend him for his extensive knowledge of the area and his willingness to go the extra mile to make the home buying experience as smooth as possible.
ovcpete
I have used many realtors through the years and Matt has sold several properties for me. I have found him and his team to be Johnny on the spot and able to get me more deals done faster and for more money. I recommend them to everybody I know.
jimhawk844
Phil was AMAZING with helping us sell our home. He told us how to prepare to selling and with his help (and God's grace), we sold the house in less than a week! And the nice part was we didn't have to do much, Phil handled everything with integrity and professionalism that is always refreshing to see in the real estate business. Thank you, Phil!
sarahjustin2009
The entire team was great! We were on a tight time frame and Kelly and Stephanie got us set up to see homes, and then helped us every step of the way through closing.
yannabelle
We were so fortunate to have worked with Phil and his entire team during the recent purchase of our home. My husband and I are new to this area of Florida and Phil, Stephanie and Nadia were there for us every step of the way. We truly feel we found the right house at the right price and are so appreciative of the knowledge and professionalism shown by the entire team that guided us throughout the entire buying process. We will highly recommend Phil Aitken and his A-team to anyone looking to buy or sell a home!
beesjake2112
Y’all are the best! I’m a forever customer! The A team was able to get a contract on my property being sold in December before Christmas! It was on the market for maybe a week, very impressive. (Thanks Phil??) That should speak volumes on its own! Thanks to the entire team for helping with my recent purchase in Orange Park! So much love for y’all!!????
sweetyk17
This is the first time I have worked with this agent (not the first purchase/sale of a house). His knowledge of the area was excellent. His marketing was well above what I expected. He had an open house, generated a lot of interest in the property, used a professional photographer, and gave honest feedback on the property prior to listing. The communication and follow through with his staff was top notch, and he made this process quick, easy, and painless. I would highly recommend him and would not hesitate to use him and his team again.
lynseycassidy
Y’all are the best! I’m a forever customer! Thank you so much for being YOU!?? Helped me find my Peace Place and I am so thankful for your great service! You all truly have a special team of people that rocks NE Florida! Y’all are rock stars in my book!
sweetyk17
Phil and his team are very helpful and do a great job coordinating and following up on all the tasks. They assisted both with the purchase of a home and the listing and sell of my previous home. I was also impressed with their use of technology.
user3151703
This is my go to real estate team. I’ve sold 2 houses with Phil and have purchased 1. I will be buying my next home with the team as well. They are all on top of everything and great at what they do. It was a pleasure and not a pain to work with them. Thank you to the whole team! Amazing work! Special thanks to Phil, Nick, Nattie, Jamie, and Margaux! I’m sorry if I missed any names but those are the folks that I directly interacted with this time around.
Floridagirlkr
The process of selling my home from listing to closing was handled expertly. The "A Team" is certainly an appropriate name for Phil and Nadia. I can only say GREAT JOB.
rweldon51
Philip was very easy to work with in the purchase of our new home. While my husband and I made adjustments to what we wanted along the way; Philip seamlessly made those adjustments along with us. He was very prompt at returning our calls and inquiries, very informative, and most of all we felt like he cared about us as his clients. I would highly recommend Philip to those of you looking for an agent.